Bring order
to your
marketing data

Standardize, validate, and connect your marketing data

Our platform unites marketers in large organizations with shared data standards for trustworthy, fast, and impactful insights.

Eliminate the complexity of marketing data operations

Accutics tackles the inefficient and complex marketing data operations enterprises are faced with. Integrating with your existing marketing technology, Accutics provides the standards and processes to connect data across teams and platforms. With a complete and unified dataset, each team has the insights they need to drive business performance.

What's in it for you?

Save time

Reclaim valuable time by automating data monitoring, maintenance, and quality control, so your team can focus on improving performance.

Master your data

Ensure control over data quality and completeness organization-wide, while overseeing a unified dataset across your chosen platforms.

Complete overview

Establish a single source of truth for marketing performance, so you can make more accurate, insight-driven decisions.

Trusted by industry leaders

Grundfos logoAldi logoUnilever logoSaxo Bank logoPandora logoNordea logoVolvo logoLidl logo
Qualcomm logoKeysight logoCapita logoDelta logoNovo Nordisk logoDHL logoKerzner logo

Trusted by industry leaders

Nordea logo
Novo Nordisk logo
Volvo logo
Pandora logo
Grundfos logo
DHL logo
Aldi logo
Lidl logo
Saxo Bank logo
Capita logo
Unilever logo
Qualcomm logo
Kerzner logo
Keysight logo
Delta logo
hear from our customers

Real-world impact with Accutics


efficiency increase in creation flow


reduction in time spent on manual data processes


increase in click-to-visit ratio

Accutics Platform

Define your data foundation across all marketing activities

Your taxonomies and naming conventions are the essential ingredients in your single source of truth. Accutics Standardize governs your defined standards and makes them available to marketers - whether internal or external.


We don’t just hand you the keys. We set you up for success with custom expert implementation supporting your goals and use cases.

Start advancing your data journey today

For marketers

Marketers at all levels of your organization rely on accurate and accessible data to drive impact. We support you across all your unique use cases.


Don’t just take our word for it

+46% improvement to our click-to-visit ratio within the first 3 months

“Upon discovering Accutics, we found out that 66% of all our paid clicks had tracking issues, either missing tracking parameters or tracking structure inconsistencies. Within the first 3-4 months, we experienced a +46% improvement, as we successfully hit over 97% on our click-to-visit ratio. This has truly been an eye-opener.”

Adam Wanat
Marketing Analytics Lead

An amazing tech needed to tackle business decisions and drive marketing precision

"Accutics was the missing part in our strategy. It has helped us get a unified view of all activities and get an ROI for each campaign for different sources from different marketing teams. We can now align people, goals, and marketing technologies to our analytics tool."

Adélaïde Méal
Head of Data & Analytics

Recommended to anyone who manages Adobe Analytics classifications

"I can recommend Accutics wholeheartedly to anyone who wants to manage Adobe Analytics classifications for campaign tracking codes or even other applications."

Frederik Werner
Practice Lead Analytics

Accutics is a future-proof solution for us

"Accutics is a future-proof solution for us. Without Accutics Standardize, we could have never done proper attribution, and in turn, marketing spend attribution."

Ewa Bajór
Senior Adobe Analytics Specialist

Helps reach consistent campaign tracking

"Accutics helps companies avoid mistakes and reach consistent campaign tracking for their different business units and agencies. The simple interface and good structure enable a good start for everyone."

Anna Graef
Consultant Data & Analytics

Huge visibility into the impact of our campaigns

"Accutics is giving our business huge visibility into the impact of our campaigns. It’s phenomenal in the level of detail that this gives us now and how easy it is to manage."

Tim Coleman
Head of Digital, Defence Recruiting Group

Key for a clean campaign tracking foundation

"Accutics has had a key role in the creation of a clean data foundation for campaign tracking. Being able to shape and optimize the taxonomy and add more structure in the way that we work with campaign tracking has been really helpful."

Samantha Gowran Farrier
Head of Digital, Defence Recruiting Group

Super easy to use

"Accutics Standardize is super easy to use, I can recommend it to everyone. The ones that need tracking codes, simply log in and do it. It takes 30 secs to create a click tag, so it makes sense to use the platform all the time.”

Mathias Lykke
CRM Manager

A must-have when working with campaign data

"Accutics brings high value to any company that is working with data to evaluate their campaign performance. It's a must-have if you are working with campaign data."

Rune Grønvaldt Hansen
Head of Digital

Increased our paid search ROI

"Having our AdWords spend imported by Accutics to Adobe Analytics - on multiple levels down to keywords - has made our optimization more effective and increased our paid search ROI"

Patric Sebastian Møller
Head of Paid Media & Search
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Turn more clicks
into conversions today

Find out how Accutics makes complex marketing data management simple.