Enforce governance from the top of your data flow to your reports, CDPs and analytics tools. No matter the complexity of your business or marketing, Accutics provides you the structure and workflow for your marketing data foundation.
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Create an online repository of all your naming conventions to ensure they never fall out of sync. Standardized naming nomenclature ensures a single source of truth for all your campaigns.
Enable all teams across your organization to collaborate effortlessly with shared workflows that improve efficiency. Users and groups have access to specific metadata, which makes alignment seamless and enforces company-wide standards.
Everyone can create error-free tracking links and name sets for hundreds of campaigns - with minimal training needed. Predefined input fields and powerful features like bulk upload eliminate countless hours spent on manually applying metadata.
"Accutics was the missing part in our all strategy. It has helped us get a unified view of all activities and get an ROI for each campaign for different sources from different marketing teams. We can now align people, goals, and marketing technologies to our analytics tool."
"Accutics is a future-proof solution for us. Without Accutics Standardize, we could have never done proper attribution, and in turn, marketing spend attribution."
"Accutics Standardize is super easy to use, I can recommend it to everyone. The ones that need tracking codes, simply log in and do it. It takes 30 secs to create a click tag, so it makes sense to use the platform all the time.”
"Accutics has had a key role in the creation of a clean data foundation for campaign tracking. Being able to shape and optimize the taxonomy and add more structure in the way that we work with campaign tracking has been really helpful."
“Upon discovering Accutics, we found out that 66% of all our paid clicks had tracking issues, either missing tracking parameters or tracking structure inconsistencies. Within the first 3-4 months, we experienced a +46% improvement, as we successfully hit over 97% on our click-to-visit ratio. This has truly been an eye-opener.”
"Accutics helps companies avoid mistakes and reach consistent campaign tracking for their different business units and agencies. The simple interface and good structure enable a good start for everyone."
"Accutics is giving our business huge visibility into the impact of our campaigns. It’s phenomenal in the level of detail that this gives us now and how easy it is to manage."
"Accutics brings high value to any company that is working with data to evaluate their campaign performance. It's a must-have if you are working with campaign data."
"Having our AdWords spend imported by Accutics to Adobe Analytics - on multiple levels down to keywords - has made our optimization more effective and increased our paid search ROI"
Find out how Accutics makes complex marketing data management simple.